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The biggest IoT mistakes businesses make

iotbusinessnews.com, Sept. 01, 2020 – 

The IoT is a rare kind of phenomenon. It's so potentially enabling, it's almost like modern magic. Everyone can see how logically beneficial the application of the IoT can be. In a real way, it's the culmination of 50 years of persistent tech development. Like an iPhone, everyone wants one, everyone is waiting for the new model; but with an iPhone, people can at least hide shamelessly behind social status or Apple addiction – that's no biggie for a tech generation. With the IoT, every business wants those benefits, but many have no idea why and – worse – less idea how to implement it as a business aid, something that will save money, improve working lives and CX to boot.

As obvious as the theory of the IoT is, is as confused many enterprises are about how to extract its value and bring it down to demonstrable savings, improved performance, or higher growth for the company. Outfits like Computers In The City spend a lot of time in discussion taking clients' IoT ambitions to their logical conclusion, only to encounter hope at the end, not a demonstrable ROI.

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